Example 1: two monthly memberships, one with a joining fee
| Studio A – price | €29.90 |
|---|---|
| Studio A – billing | monthly |
| Studio A – joining fee | €0.00 |
| Studio B – price | €24.90 |
| Studio B – billing | monthly |
| Studio B – joining fee | €50.00 |
| Visits per week | 2 |
| Comparison period | 12 months |
| Start date | 1 January 2027 |
| Studio A – comparison cost | €358.80 |
|---|---|
| Studio B – comparison cost | €348.80 |
| Studio A – effective per month | €29.90 |
| Studio B – effective per month | €29.07 |
| Studio A – cost per visit | €3.44 |
| Studio B – cost per visit | €3.34 |
| Price difference (comparison) | €10.00 |
Studio A costs 12 × €29.90 = €358.80 over the period. Studio B has the lower fee but a joining fee: 12 × €24.90 + €50.00 = €348.80. On these numbers Studio B is cheaper by €10.00 (10 / 348.80 ≈ 2.87% against the cheaper offer). At 2 visits a week, about 104 visits a year, that is €3.44 and €3.34 per visit. All figures are example assumptions.